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Top Email Marketing Facts 2019


Digital Marketing Course in Kochi and Calicut

Email Marketing

Email Marketing is a highly effective digital marketing technique to send emails to customers. Effective Campaigns can convert prospects into customers and can turn one time customers into regular customers.

Top 15 Benefits of Email Marketing

Do you want to know the important advantages of email marketing and how it can help your business to develop?

For small businesses, determining where to spend your marketing budget is serious work. If you want to generate new leads while engaging your current customers, then you need to make sure that the tactics you are using less cost and can drive results to your business.

Even though email marketing has been around for a while, it continues to drive significant results for small businesses. As a matter of fact, these last few years, email marketing strategies have grown to be more in-depth. The companies are no longer aim for discounts and promotions only. What they prioritize now are content that actually matters to their audience, shopping integration, re-engagement campaigns and more.

Even with the rise in popularity of social media, email marketing is still one of the best techniques that brands can use to engage and reach their target audience. Below, we’ll discuss some of the benefits of email marketing and explain how they can help your business to improve lead generation, conversion, and revenue.

Important methods of Email Marketing
  1. Your customers check their email every day

    This offers every small business the benefit of getting in front of their audience on a regular basis. The simple fact for the most important benefit that your customers check their email every day.

  2. You can drive more conversions

    A remarkable benefit of email marketing is that it provides higher conversion rates than other marketing strategies. In fact, significant reports states that the average order value of an email is at least 5x higher than the average order value of social media posts. After developing an effective email strategy, your business can drive even more conversions through email. By creating well-written emails that end with a clear CTA, your brand can encourage readers to take the next step in the customer’s journey, moving them closer to the conversion.

  3. It is more cost-effective than traditional marketing tactics

    Email marketing is very less expensive when compared to other traditional marketing tactics. While traditional marketing techniques require you to spend money on printing and advertising, email marketing requires only a little investment of time and resources.

  4. It can increase traffic to your website

    Email marketing messages can also help to increase traffic to your website. You can create a link to relevant website content within your email message. or craft a compelling CTA that asks the readers to head back to your website.

  5. Easy to track and measure

    With email marketing, you can check at exactly how many people are opening, clicking, and reading through your email content. This allows you to learn if your email campaigns are successful or not and see just how much of an ROI these campaigns are offering your business.

  6. Increase brand awareness

    Brand awareness is one of the most important advantages of email marketing. This helps you to increase awareness of your brand by getting email into the potential new customer’s inboxes. The more stable your communication is with your email subscribers the more likely they will be able to think about your business when they are looking for your services and products.

  7. You can target your marketing campaigns for the best results

    Another one of the vital benefits of email marketing is email list segmentation. This allows you to separate your email list into different groups with suitable interests or characteristics. Once you have done this, you can start to handover more targeted content to your readers. This increases quality and value, which can inspire more conversions.

  8. Email marketing can help you build credibility

    Consumers like to do business with companies that they trust and like. Email gives you the opportunity to build this reliability with your audience by delivering very informative content that adds quality to your readers. Many businesses will develop a monthly email newsletter to send valuable content to their readers on a regular basis. By providing accurate information that consumers find helpful and useful. These businesses work to build their reliability and establish themselves as a leader in their given industry.

  9. You can use marketing emails to strengthen relationships with your customers

    In addition to helping you build reliability. email marketing can also enable you to build up your relationships with new leads and old existing customers. Through regular email communications, you can stay on top of your audience head, educate your readers on the topics, and show your respect for their business by letting them know about better promotions.

  10.  Content is Shareable

    Making your email marketing content shareable is easy to do. Include your email and social media buttons on your email messages that allow the readers to easily share email content with their family, friends, and colleagues. This helps to increase your reach and get new leads to your business.

  11. Email allows you to add a personal touch to your marketing

    One of the important advantages of email marketing is that email allows you to design your messaging and offers to reach the right audience. Not only can you use segmentation to make sure that readers are getting effective content, but you can also address readers by speaking directly to them. 

  12. It’s the perfect way to build excitement for promotions –

    One of the popular usage of email marketing is to create excitement for upcoming campaigns. Whether you are having a last-minute promotion, you can use email to reach out to your customers and leads to them know about the opportunity to save.

  13. Email Marketing helps you save time while reaching the largest audience possible

    While some of the marketing tactics take time to check and even longer to deliver results. Marketing using email is slightly quick once you learn the basics of an Email campaign. The variety of email marketing tools make it easy to create and distribute marketing emails that help you get leads.

  14. Provides real-time communication

    Unlike marketing channels such as TV commercials, billboard ads, or flyers this marketing allows you to communicate with customers and leads in real-time. This makes email marketing as the best channel to send timely messages to your subscribers. 

  15. It’s easy to get started quickly

    Getting started in your campaigns for your email is very easy. There is a variety of templates and tools are available for you, so that can help you set up your first campaign in minutes. Email automation tools also make it simpler for you to set up campaigns that generate certain email messages when individuals visit the payment page on your website.

Conclusion

Email marketing is considerably cheaper and faster than traditional Marketing. Email has no character limits, While in social media platforms and PPC ads, there is a limit on the number of characters you are allowed to use for your brand messaging. As you can see, the advantages of email marketing seem to never end. This powerful digital marketing tactic allows most businesses of all sizes to reach and engage with their audience. Running a team for digital marketing is no longer a matter of choice, your business needs it. It’s growing even bigger every day. 

Digital Marketing is one of the rapidly growing industries in the world. Most of the companies and businesses are opting for various digital marketing techniques for their business growth. Digital Marketing techniques are very less cost-effective than using traditional marketing. Email is the digital marketing tactic used by the business enterprises used to communicate customers directly.

if you want to grow your business quickly. Then learn email marketing course from one of the leading digital marketing institutes in Calicut and Kochi. There are many options for learning Digital Marketing Course in Kochi. Many most of the Companies in Kochi is hiring digital marketers. by 2020 there will be at least 50 % of growth in job openings in the digital marketing industry in Kochi alone. 

IPCS Digital is one of the Leading Digital Marketing Institutes in Kerala. IPCS offer globally recognized certifications in digital marketing with topics includes SEM, SEO, SMM, Email Marketing, etc… The Digital Marketing Course in Calicut and Kochi is fully based on practical oriented is lead by Google Certified Experts. We ensure 100 % Placement Assistance after completing digital marketing courses. If you are looking for digital marketing from Kochi then IPCS is the place to learn Your Digital Marketing Course.   

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5.0
2018-05-28T09:34:06+00:00

CCTV Security System Trivandrum, Kerala

My name is Aneesh Kumar and am studying CCTV security system in IPCS Trivandram.. I really appreciate the teaching and provided faculties..the training program is exellent generally the instructors are excellent..it was great experience to study in IPCS.......

Maheen Khan – CCTV Security System Training Trivandrum, Kerala

I have completed my CCTV SECURITY SYSTEM from IPCS Trivandrum branch. Excellent training with well industrial experienced faculties. Well supportive... Read All

CCTV Security System Training Trivandrum, Kerala

HalGatewood.com Plugins
5.0
2018-05-28T09:54:34+00:00

CCTV Security System Training Trivandrum, Kerala

I have completed my CCTV SECURITY SYSTEM from IPCS Trivandrum branch. Excellent training with well industrial experienced faculties. Well supportive staffs. Completely job oriented training. I've got job in Dubai. Thanks to IPCS

Arshad Najeeb Khan – Automation Training Kollam, Kerala

IPCS is more useful for job seekers then teachers are more helpful in each part of the courses and internship... Read All

Automation Training Kollam, Kerala

HalGatewood.com Plugins
4.0
2018-05-28T09:59:47+00:00

Automation Training Kollam, Kerala

IPCS is more useful for job seekers then teachers are more helpful in each part of the courses and internship are available in course completion students and i am proud to be an Ipcsian

Ajish Ashok – Automation Training Trivandrum, Kerala

Excellent Training Center. Joined here for automation course after M.Tech, and work experience. Good faculty and it is highly job... Read All

Automation Training Trivandrum, Kerala

HalGatewood.com Plugins
5.0
2018-05-28T11:20:08+00:00

Automation Training Trivandrum, Kerala

Excellent Training Center. Joined here for automation course after M.Tech, and work experience. Good faculty and it is highly job oriented training. Best part is they will provide you with numerous job interviews after the training program, so that you can chose as per your own interest.

Akhil G S – Automation Training Trivandrum, Kerala

Faculties are brilliant and helpful.I am readily satisfied with IPCS.

Automation Training Trivandrum, Kerala

HalGatewood.com Plugins
5.0
2018-05-28T11:48:56+00:00

Automation Training Trivandrum, Kerala

Faculties are brilliant and helpful.I am readily satisfied with IPCS.

Joy Ouseph – Automation, CCTV and security system Trivandrum, Kerala

Institution is leading to automation expertise for real time scenario....it is best for CCTV and security system

Automation, CCTV and security system Trivandrum, Kerala

HalGatewood.com Plugins
4.0
2018-05-28T11:52:41+00:00

Automation, CCTV and security system Trivandrum, Kerala

Institution is leading to automation expertise for real time scenario....it is best for CCTV and security system

Vishnu Vdev V – Automation Placements Trivandrum, Kerala

Good plc training providers in Trivandrum. Much helpful training for getting jobs in automation field. Placement options offered is also... Read All

Automation Placements Trivandrum, Kerala

HalGatewood.com Plugins
5.0
2018-05-28T11:56:03+00:00

Automation Placements Trivandrum, Kerala

Good plc training providers in Trivandrum. Much helpful training for getting jobs in automation field. Placement options offered is also good.

Harikrishnan S – Automation Placements Alappuzha, Kerala

Good training,excellent faculties

Automation Placements Alappuzha, Kerala

HalGatewood.com Plugins
5.0
2018-05-28T11:59:30+00:00

Automation Placements Alappuzha, Kerala

Good training,excellent faculties

Devika Mohanan Pillai – BMS Training Trivandrum, Kerala

The faculty and infrastructure in IPCS automation is very good I would especially like to appreciate the method of teaching... Read All

BMS Training Trivandrum, Kerala

HalGatewood.com Plugins
5.0
2018-05-28T12:24:58+00:00

BMS Training Trivandrum, Kerala

The faculty and infrastructure in IPCS automation is very good I would especially like to appreciate the method of teaching .i will recommend my friends for their BMS training in IPCS

Arunraj M S – PLC Programming & Control Panel Designing at EG&G Riyadh, Saudi Arabia

Got job in EG & G Saudi Arabia. Thanks to IPCS Trivandrum. Thanks for providing excellent training in PLC programming... Read All

PLC Programming & Control Pannel Designing at EG&G Riyadh, Saudi Arabia

HalGatewood.com Plugins
4.0
2018-05-28T12:50:17+00:00

PLC Programming & Control Pannel Designing at EG&G Riyadh, Saudi Arabia

Got job in EG & G Saudi Arabia. Thanks to IPCS Trivandrum. Thanks for providing excellent training in PLC programming and control panel designing.

Anoop S – Automation system engineer Calicut, Kerala

A good plc automation and robotics training centre. Faculties are more supportive and excellent training providers.

Anoop S - Automation system engineer Calicut, Kerala

HalGatewood.com Plugins
5.0
2018-05-28T12:54:05+00:00

Anoop S - Automation system engineer Calicut, Kerala

A good plc automation and robotics training centre. Faculties are more supportive and excellent training providers.

Shaza Mol – Automation & PLC Training Trivandrum, Kerala

Best training center for automation and PLC training. Good lab facilities and machinery. I Like , Thank you IPCS.

Shaza Mol - Automation & PLC Training Trivandrum, Kerala

HalGatewood.com Plugins
5.0
2018-05-28T12:56:39+00:00

Shaza Mol - Automation & PLC Training Trivandrum, Kerala

Best training center for automation and PLC training. Good lab facilities and machinery. I Like , Thank you IPCS.

Maneesh Mathew Koshy – Automation Engineer Kollam, Kerala

Having very good experience in IPCS. Friendly staffs , clarifying doubts.Good study environment

Automation Engineer Kollam, Kerala

HalGatewood.com Plugins
5.0
2018-05-28T12:59:35+00:00

Automation Engineer Kollam, Kerala

Having very good experience in IPCS. Friendly staffs , clarifying doubts.Good study environment

Benyameen Anna – Automation Engineer Ghana

Very good coaching with practice

Automation System Engineer Ghana

HalGatewood.com Plugins
5.0
2018-05-28T14:52:50+00:00

Automation System Engineer Ghana

Very good coaching with practice

Sreejith Mohan – BMS & CCTV Security System Training Thrissur, Kerala

Best BMS training and cctv training. I liked it.

BMS & CCTV Security System Training Thrissur, Kerala

HalGatewood.com Plugins
5.0
2018-05-29T06:56:37+00:00

BMS & CCTV Security System Training Thrissur, Kerala

Best BMS training and cctv training. I liked it.

Risin Samuel – Automation System Engineer Trivandrum, Kerala

It's was good experience to be a part of IPCS Trivandrum.

Automation System Engineer Trivandrum, Kerala

HalGatewood.com Plugins
4.0
2018-05-29T06:58:52+00:00

Automation System Engineer Trivandrum, Kerala

It's was good experience to be a part of IPCS Trivandrum.

Suriya Krishna – Programming and industrial Automation Training Dubai, UAE

Best Institution for Designing, Programming and industrial Automation. International standards and certified institutions all over the globe. Happy to say... Read All

Programming and industrial Automation Training Dubai, UAE

HalGatewood.com Plugins
5.0
2018-05-29T07:10:12+00:00

Programming and industrial Automation Training Dubai, UAE

Best Institution for Designing, Programming and industrial Automation. International standards and certified institutions all over the globe. Happy to say i have chosen a right institution for Automation Course.

Anil Mohan – Automation Engineer Dubai, UAE

This place helped me a lot to improve my skills on automation by giving the real industrial exposure . excellent... Read All

Automation Engineer Dubai, UAE

HalGatewood.com Plugins
5.0
2018-05-29T07:22:35+00:00

Automation Engineer Dubai, UAE

This place helped me a lot to improve my skills on automation by giving the real industrial exposure . excellent lab facilities and good training methodologies

Srinivas B – Automation System Engineer Dubai, UAE

Excellent faculty and excellent teaching facilities. Almost all the brands available for hands on training . 100 % Individual attention... Read All

Automation System Engineer Dubai, UAE

HalGatewood.com Plugins
5.0
2018-05-29T07:56:38+00:00

Automation System Engineer Dubai, UAE

Excellent faculty and excellent teaching facilities. Almost all the brands available for hands on training . 100 % Individual attention .
4.8
58

WORKSHOPS [ 2 - 5 DAYS ]

  • Corporate Companies
  • Working Professionals
  • Education Institutions

IPCS AUTOMATION TRAINING INSTITUTE

IPCS Automation research oriented Training Institute, Providing job oriented training & Government, International certification with 100% placements. IPCS Automation Authorized training center for PLC Training, automation Training, corporate Training, Marine Automation, Process Control Automation, Machine Automation, Industrial Automation, Building Management System Training, SCADA Training, DCS Training, HMI Training, VFD Training, CCTV & Security System Training, BMS Training, Control Panels Designing Training, Calibration Training, EMBEDDED Training.

IPCS AUTOMATION TRAINING INSTITUTE

IPCS Automation research oriented Training Institute, Providing job oriented training & Government, International certification with 100% placements. IPCS Automation Authorized training center for PLC Training, automation Training, corporate Training, Marine Automation, Process Control Automation, Machine Automation, Industrial Automation, Building Management System Training, SCADA Training, DCS Training, HMI Training, VFD Training, CCTV & Security System Training, BMS Training, Control Panels Designing Training, Calibration Training, EMBEDDED Training.

Automation Training: India | Mumbai | Kerala | Cochin | Calicut | Trivandrum | Tamil Nadu | Coimbatore | Chennai | UAE | Saudi Arabia | Qatar | Singapore | Malaysia | Africa | Nijeria | Ghana | Sudan | Zimbabwe

PLC Training: India | Mumbai | Kerala | Cochin | Calicut | Trivandrum | Tamil Nadu | Coimbatore | Chennai | UAE | Saudi Arabia | Qatar | Singapore | Malaysia | Africa | Nijeria | Ghana | Sudan | Zimbabwe

SCADA Training: India | Mumbai | Kerala | Cochin | Calicut | Trivandrum | Tamil Nadu | Coimbatore | Chennai | UAE | Saudi Arabia | Qatar | Singapore | Malaysia | Africa | Nijeria | Ghana | Sudan | Zimbabwe

VFD Training: India | Mumbai | Kerala | Cochin | Calicut | Trivandrum | Tamil Nadu | Coimbatore | Chennai | UAE | Saudi Arabia | Qatar | Singapore | Malaysia | Africa | Nijeria | Ghana | Sudan | Zimbabwe

DCS Training: India | Mumbai | Kerala | Cochin | Calicut | Trivandrum | Tamil Nadu | Coimbatore | Chennai | UAE | Saudi Arabia | Qatar | Singapore | Malaysia | Africa | Nijeria | Ghana | Sudan | Zimbabwe

HMI Training: India | Mumbai | Kerala | Cochin | Calicut | Trivandrum | Tamil Nadu | Coimbatore | Chennai | UAE | Saudi Arabia | Qatar | Singapore | Malaysia | Africa | Nijeria | Ghana | Sudan | Zimbabwe

Electric Control Panel Designing Training: India | Mumbai | Kerala | Cochin | Calicut | Trivandrum | Tamil Nadu | Coimbatore | Chennai | UAE | Saudi Arabia | Qatar | Singapore | Malaysia | Africa | Nijeria | Ghana | Sudan | Zimbabwe

Process Control Automation Training: India | Mumbai | Kerala | Cochin | Calicut | Trivandrum | Tamil Nadu | Coimbatore | Chennai | UAE | Saudi Arabia | Qatar | Singapore | Malaysia | Africa | Nijeria | Ghana | Sudan | Zimbabwe

Automation Training: India | Mumbai | Kerala | Cochin | Calicut | Trivandrum | Tamil Nadu | Coimbatore | Chennai | UAE | Saudi Arabia | Qatar | Singapore | Malaysia | Africa | Nijeria | Ghana | Sudan | Zimbabwe

Automation Training: India | Mumbai | Kerala | Cochin | Calicut | Trivandrum | Tamil Nadu | Coimbatore | Chennai | UAE | Saudi Arabia | Qatar | Singapore | Malaysia | Africa | Nijeria | Ghana | Sudan | Zimbabwe

Automation Training: India | Mumbai | Kerala | Cochin | Calicut | Trivandrum | Tamil Nadu | Coimbatore | Chennai | UAE | Saudi Arabia | Qatar | Singapore | Malaysia | Africa | Nijeria | Ghana | Sudan | Zimbabwe

Automation Training: India | Mumbai | Kerala | Cochin | Calicut | Trivandrum | Tamil Nadu | Coimbatore | Chennai | UAE | Saudi Arabia | Qatar | Singapore | Malaysia | Africa | Nijeria | Ghana | Sudan | Zimbabwe

Automation Training: India | Mumbai | Kerala | Cochin | Calicut | Trivandrum | Tamil Nadu | Coimbatore | Chennai | UAE | Saudi Arabia | Qatar | Singapore | Malaysia | Africa | Nijeria | Ghana | Sudan | Zimbabwe